Equestrian marketing for horse businesses

Equestrian marketing for barns, trainers, lesson programs and the hay, feed and tack stores that keep horses fed. We help the horse owners near you find you, trust you and call.

Horses eating hay under a covered barn
Photo: Farmers Direct Hay

What we do for horse businesses

  • Show up on Google

    When someone searches for a barn, a trainer or horse hay near them, you come up, with a page that answers what they asked.

  • Your spot on Google Maps

    A well kept Google listing with your hours, photos and reviews, so nearby horse owners can call or get directions in one tap.

  • A website horse owners trust

    Photos of your place, what you offer in plain words, and an easy way to reach you.

  • Ads aimed at horse owners

    Facebook, Instagram and Google ads shown to horse owners in your area, written in their words.

  • Get in the magazines

    We pitch your story to the equestrian magazines your customers read.

  • Customer videos

    Short videos of happy boarders and customers. Horse people trust other horse people.

Proof from the horse world

Farmers Direct Hay sells hay and feed to horse owners across North Central Florida. When horse owners near their Williston store search on Google, they find them:

  • #1 on Google for “timothy hay for horses florida”, on computers and phones.
  • 15 to 5 for “horse hay florida” on computers, in four weeks.

Google results checked from Williston, Florida on November 8, 2026.

See the whole Farmers Direct Hay story

Cover of the Fall 2026 issue of Equestrian Living magazine

Our client, in Equestrian Living magazine

We got Farmers Direct Hay into the Fall 2026 issue of Equestrian Living. Delmar Ropp of Farmers Direct Hay wrote “Why Florida Horses Eat Hay All Year” for page 116.

Read page 116 on Issuu
Top of page 116 in Equestrian Living: Why Florida Horses Eat Hay All Year, by Delmar Ropp

Images: Equestrian Living, Fall 2026, page 116. Shown with credit to the magazine.

An equine marketing agency that knows the barn

We only work with farm and horse businesses. We know a horse owner deciding on a barn is trusting you with family, and that a feed store lives and dies by being there when the hay runs low.

So we keep it simple: find out how horse owners near you search, make sure you show up, and make it easy for them to pick up the phone. Need a new site first? Here is how we handle equestrian website design.

Questions folks ask

What does an equestrian marketing agency do?

We help horse businesses get found by the horse owners already looking for them. That means showing up on Google and Google Maps, a website that makes it easy to reach you, ads aimed at horse owners near you, and getting your story into the magazines they read.

Do you only work with horse businesses?

We only work with farm and horse businesses: barns, trainers, hay suppliers, feed and tack stores and farms. You never have to explain what a round bale or a dry lot is.

Do you work outside Florida?

Yes. Our best known client is in Florida, but we work with farm and horse businesses across the United States.

Can you get my barn into a magazine?

We can pitch your story to the magazines your customers read, the way we did for Farmers Direct Hay and Equestrian Living. No one can promise a magazine will run it, and we will never pretend otherwise.

How much does equestrian marketing cost?

It depends on what you need, so we do not post prices. Pull up a chair, tell us about your business, and we will give you a straight answer on the call.

Pull up a chair

Tell us about your barn or store. We will look at how horse owners find you today and tell you plainly what we would do first.